Objective: This essay requires candidates to answer the ‘Why PGP’ and ‘Why ISB’ question. The essay should clearly articulate where you are in your career trajectory, what are your post MBA goals and how the PGP will help you achieve those goals?
How to approach:
This is a critical question and we have often seen that it can make or break an application. A well-articulated essay should be able to map your current strengths to your post-MBA goals with ISB clearly serving as a bridge.
The right way to approach the essay is to research about future career options and confirm if they are aligned to your strengths, interests and accomplishments. It is often a good idea to talk to alumni to ensure that you are realistic about your goals. While articulating this essay, it is important to show clarity of thought by narrowing down your goals with respect to industry, role and function.
The last part of the essay is about ‘Why PGP’. Researching on the school’s website can help you find course curriculum aspects that can help you plug skill gaps and initiatives such as ELP and club activities that are well-aligned with your goals.
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